As part of the vocational development programme, Club Rainbow organised a bake sale earlier this year, in which our beneficiaries and caregivers participated to gain new skills and earn supplementary income.
Dream Station, a local events management and production company, contributed to the sale of baked goods by purchasing items from our beneficiaries. When asked why they chose to support us, they explained that their CSR (Corporate Social Responsibility) arm has the vision to collaborate with charitable organisations like Club Rainbow and to promote sustainability in their events. At the time, their client's CSR programme mandated that the items in their event's goodie bags have a CSR angle, and since it was around Chinese New Year, Dream Station had the idea of sourcing edible goodies to fit the theme. In addition, they also supported two other non-profit organisations (NPOs) besides Club Rainbow.
Dream Station initiated its CSR programme in 2020 and has been actively helping the community. During the Covid-19 pandemic, they provided hygiene packs containing masks and hand sanitisers to foreign workers living in dormitories and donated excess mask stocks to other non-profit organisations. They focus on in-kind contributions and efforts to give back to the community. Dream Station suggests that clients use services offered by charitable organisations and does not charge mark-ups or surcharges if clients decide to engage them. For example, from packing goodie bags to delivering them, it is passed on a cost-to-cost basis, which is atypical of events management companies that usually charge mark-ups for such services. Dream Station offers such angles to all their clients, especially MNCs with their own CSR arms, and the uptake by their clients depends on the business angle. However, Dream Station tries to push for the engagement of charitable organisations.
After emerging from the Covid-19 pandemic, Dream Station plans to restart its CSR efforts, focusing on giving back to society by providing services to help and encourage giving back to the community. If they have excess logistics or stocks after organising events, they give them back to society for better utilisation.
Moving forward, one of the pillars of Dream Station's CSR efforts is sustainability, which aims to reduce the wastage of consumables by encouraging clients to use sustainable supplies. They also want to empower underprivileged employees by hiring freelance staff from lower-income families who have teenage kids or mature workers looking for part-time jobs, providing them with another source of income.
Dream Station will continue fundraising campaigns on the giving.sg platform and will be directly involved physically in fundraising events, such as sourcing in-kind sponsorships for events management to run carnivals. They will also focus on empowering the community, which aligns with what Club Rainbow is trying to achieve through the rollout of vocational programs that support caregivers and beneficiaries, providing them with supplementary income while reaffirming that their journey is not just to take care of people with special needs, but also to show that people with special needs can contribute to the community.
Into the fourth iteration of the programme, one of the CRS participants could work in a baking establishment based on their experience and certification gained from the programme. Club Rainbow is grateful to Dream Station for their support towards the Vocational Programme.
